Rob Teplansky
Director of Marketing
As Director of Marketing at IntelliChief, Rob Teplansky shapes the company’s go-to-market strategy around empowering customer champions throughout their entire digital transformation journey. He focuses on delivering actionable insights, educational frameworks, and practical evaluation tools that help finance and operations leaders explore what’s possible with business process automation. From uncovering operational efficiencies to demonstrating IntelliChief’s unique ERP integration advantages, Teplansky equips project leaders to clearly calculate ROI, articulate business value, and build compelling internal business cases for buying teams, end users, and executive stakeholders alike.
With decades of experience spanning enterprise technology, complex B2B services, and strategic communications, Teplansky brings a data-driven, outcomes-focused approach to marketing operations, sales enablement, and cross-channel engagement.
Transformational Marketing & Demand Generation Leadership
Throughout his career, Teplansky has specialized in uncovering core corporate value propositions and building comprehensive messaging frameworks that resonate with C-suite decision-makers. At IntelliChief, he oversees the go-to-market execution across digital marketing, trade and professional associations, analyst relations, thought leadership, and more.
Working in lockstep with the sales and executive leadership teams, he designs and deploys targeted multi-channel campaigns that support the needs of enterprise teams engaged in exploring business process automation and hyperautomation solutions for their businesses, including those specifically seeking AP Automation solutions, Sales Order Management Automation solutions, Cash Application Automation and AR Automation solutions, and document workflow integration across major ERP ecosystems.
His technical expertise across modern marketing ecosystems – including HubSpot, SalesForce, Marketo, Google Analytics, and multi-channel attribution tools – enables IntelliChief to optimize full-funnel performance, streamline lead-to-opportunity velocity, and deliver measurable ROI on every marketing investment.
Proven Track Record Across Growth & Enterprise Organizations
Prior to his current role, Teplansky founded and led TEPLANSKY Transformational Marketing & Communications, an independent consultancy providing fractional marketing leadership, strategic branding, and content operations for high-growth businesses and enterprise clients – including IntelliChief.
Earlier in his career, he served as Senior Director of Marketing at Unidine Corporation, Director of Marketing for Expenses Management Solutions, and as Executive Director of the International Association of Rehabilitation Professionals (IARP).
Education & Personal Background
Rob holds a Bachelor of Science in Business Administration from Emmanuel College in Boston.
Based in Massachusetts, Rob is an avid musician, composer, and multi-instrumentalist. He enjoys the culinary arts, as well as kayaking, hiking, and travel with his family.
Experience IntelliChief
Request a customized demo to see how IntelliChief addresses your organization’s most pressing challenges. Simply provide some preliminary information about your project and our experts will handle the rest.
